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Marketing

Ever Said... This Marketing Channel Doesn't Work in Our Industry?

If you’ve ever said “this marketing channel doesn’t work in our industry,” you’re not alone—but you might be missing a key factor that changes everything.
Adir Erulkar
March 2, 2025
Marketing

Why You Need To Be Patient When Doing Marketing

Marketing doesn’t work overnight—but that doesn’t mean it isn’t working. Here’s what most business owners get wrong about timelines, and how to set the right expectations.
Adir Erulkar
February 26, 2025
Marketing

How To Easily Beat Your Competition With Effective Marketing

Most businesses try to do everything when it comes to marketing—and end up doing nothing well. But there’s a much simpler, more effective way to win.
Adir Erulkar
February 21, 2025
Marketing

Why You Need To Define Your Unique Selling Proposition

Big companies market one way. Small businesses should do something very different. Here’s why most advice doesn’t work—and what actually does when budget matters.
Adir Erulkar
February 15, 2025
Marketing

How To Define Your Unique Selling Proposition (USP)

Most businesses try to stand out by saying the same thing as everyone else. This article explores what makes a real USP—and how one great idea can change everything.
Adir Erulkar
February 9, 2025
Business

The Best Way To Solve Any Problem In Business

Most people try to think their way out of business problems by sitting still. But what if the best solutions come when you're doing something completely different?
Adir Erulkar
February 8, 2025
Marketing

Why Local Businesses Need To Show Up At The Top Of Google

Most local businesses never check where they rank on Google and it’s costing them clients. This article breaks down why visibility is everything and how to fix it.
Adir Erulkar
August 21, 2025
Marketing

The Hardest Part About Marketing (It’s Not What You Think)

You can show all the proof in the world, ROI numbers, leads, and growth, but the hardest part of marketing is getting people to take the first leap of faith.
Adir Erulkar
July 30, 2025
Marketing

The Simplest Way To Improve Your Already Performing Google Ads

When your Google Ads are performing well, it’s easy to overthink the next step. This quick story reveals the simplest way to scale what’s already working.
Adir Erulkar
July 29, 2025
Marketing

Why You Don't Appear At The Top Of A Google Search

Think Google recommends the closest business when people search “near me”? Think again. This article reveals why your competitors might be showing up instead.
Adir Erulkar
July 25, 2025
Marketing

Do This 1 Thing and Improve Your Google Ads Results

Sometimes the simplest changes make the biggest impact. This quick Google Ads tip shows how one small landing page adjustment can dramatically improve results.
Adir Erulkar
July 4, 2025
Marketing

2 Things To Master Google Ads Using The 95/5 Rule

Most businesses overcomplicate Google Ads. This article breaks down the 95/5 rule—two simple steps that deliver 95% of the results with just 5% of the effort.
Adir Erulkar
June 10, 2025
Sales

Why Simplicity Outsells Complexity Every Time

Most business owners think adding more information helps them sell, but the opposite is true. This article explains why keeping your marketing simple and clear makes it easier for customers to say yes.
Adir Erulkar
August 31, 2025
Sales

Why Sales Should Be Easy (If It's Not, This Is Why)

If sales feels like a grind, the problem isn’t your closing technique, it’s your marketing. This article explains why the right offer makes selling effortless.
Adir Erulkar
August 2, 2025
Sales

How to Prepare a Sales Presentation That Wins You The Deal

Most sales presentations fail because they focus on the wrong things. This article reveals what clients really want to see if you want to win more deals.
Adir Erulkar
May 22, 2025
Sales

Easiest Way To Increase Your Sales

Want an easier way to sell? This quick story reveals one of the most effective sales techniques out there—and why it still works better than anything else.
Adir Erulkar
April 12, 2025
Sales

The Easiest Way To Sell Anything

If you absolutely had to sell something, what would you do? This article reveals a timeless tactic that works in any industry—and most people overlook it.
Adir Erulkar
April 10, 2025
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Business

Why Most Staff Don’t Go the Extra Mile (And What To Do About It)

Most business owners are shocked once they start hiring and see how few people take real ownership of their work. This article breaks down why it happens and what strong standards can do to fix it.
Adir Erulkar
September 2, 2025
Business

Why You Should Never Put All Your Eggs In 1 Basket

Many businesses rely on a single source of leads—until it’s too late. This article shares a cautionary story about why diversification isn’t optional anymore.
Adir Erulkar
August 28, 2025
Business

Why You Should Surround Yourself With Smart People

The fastest way to grow in business isn’t through trial and error—it’s by learning from people who’ve already figured it out. This article explains why your inner circle matters more than you think.
Adir Erulkar
August 20, 2025
Business

Why the Smartest (and Dumbest) Business Owners Win

Ever noticed that the most successful business owners are either geniuses or straight shooters? This article explains why trusting the process beats overthinking every time.
Adir Erulkar
August 16, 2025
Business

Do This 1 Thing And You're Guaranteed To Succeed In Business

Forget branding, pricing tweaks, and complex strategies. The easiest way to win in business is simple—show up right when your customers need you most.
Adir Erulkar
August 12, 2025
Business

Why You Should Leverage Money To Buy Time

Time is the one thing you can’t create more of. This article shares a simple truth: the fastest way to grow your business and reclaim your time is by leveraging money.
Adir Erulkar
July 12, 2025