Google is bamboozling you. And me. All of us.
Clients that are looking for US are being sent to our competitors.
And I can prove it beyond a shadow of a doubt.
You know how you can Google search: 'business near me'?
So 'restaurant near me'. Or 'hardware store near me'. Or 'plumber near me'.
Once upon a time I assumed Google actually recommended the closest business.
But... it doesn't.
Not even close.
I could be standing NEXT to your business, Google '<your type of business> near me' annnnnnnddddd it's going to recommend a competitor!
I know. It's nuts.
But don't take my word for this. Try it out yourself.